What
It's helping retailers to understand and improve every step of the customer's journey, from their first interaction to becoming loyal and valued customers.
How
It's integrated into a retailer's operations. It uses AI data analytics in the retail industry, cloud computing, and customer portals to track and analyze customer behavior and deploy automated marketing and engagement strategies.
For What
It builds lasting customer relationships, boosts sales, and ensures a steady stream of happy return customers.
A traditional grocery store optimizes customer lifecycle by tracking purchases and offering tailored discounts based on buying habits.
An automobile dealership uses the solution to provide personalized service reminders based on a customer's vehicle purchase date and mileage.
After a customer's first purchase, an online clothing store sends a personalized thank-you email. It offers a discount on the next purchase, encouraging the customer to return.
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